Bryan Adams Extends European Tour While American Fans Chase Concert Tickets Through Dealership Giveaway

Rock musician Bryan Adams is extending his So Happy It Hurts tour across United Kingdom and European venues, with confirmed performances scheduled for major cities including Manchester, Birmingham, and London. The sustained touring effort demonstrates the enduring appeal of his catalog to audiences spanning multiple generations. Meanwhile, American fans in Arkansas are being given opportunities to win concert tickets through a vehicle dealership promotion running through this Saturday.

UK and European Expansion

According to Ticketmaster UK listings, Adams is scheduled to perform at AO Arena in Manchester as part of the tour run. Additional stops in Birmingham and London's The O2 arena have also been confirmed for the same period. Beyond the United Kingdom, his itinerary extends to continental Europe, with performances listed in Paris and Germany, underscoring his strong draw across multiple international markets.

The So Happy It Hurts tour represents a significant touring commitment behind his 15th studio album, released in March 2022. Concert reviews from earlier stops indicate setlists that balance his 1980s radio staples such as Summer of '69 and Heaven alongside newer material from the album. The performance strategy frames the shows as more than purely nostalgic experiences, incorporating both established hits and recent compositions.

American Ticket Giveaway Opportunity

In a separate promotional initiative, Orr GM Superstore in Searcy, Arkansas is hosting a live remote broadcast event offering 10 pairs of tickets to Bryan Adams' Roll with the Punches Tour, which features Pat Benatar and Neil Giraldo and takes place at Simmons Bank Arena on August 1. Radio stations broadcasting from the dealership location are conducting ticket giveaways and prize registrations. The event coincides with the final day of the dealership's Vehicle Exchange Program, allowing qualified customers to terminate existing auto loans or leases early and upgrade to new 2026 GM vehicles with terms including minimal or no money down and up to 90 days before first payment.